Loonshots cover

Loonshots

14 min read 19 min listen Narrated by Sam
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What’s it about?

Why do great ideas die while mediocre ones thrive? This book reveals the hidden structures that kill or nurture breakthrough innovations—and how to design organizations that let loonshots flourish.

You’ll learn

  • Distinguish phases from loonshots
  • Separate innovation cultures
  • Avoid false failures
  • Balance risk and stability