
The $12 Million Stuffed Shark
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What’s it about?
Why does a dead shark sell for $12 million? This book reveals the bizarre economics of contemporary art, where branding, scarcity, and status turn everyday objects into luxury assets.
You’ll learn
- Art value is driven by branding, not materials
- Auction houses create drama to inflate prices
- Collectors buy status, not aesthetics
- Mega-galleries control the market