Traction cover

Traction

9 min read 11 min listen Narrated by Sophie
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What’s it about?

A systematic framework to find your startup's growth channel, replacing guesswork with the Bullseye Method of testing 19 traction channels.

You’ll learn

  • The Bullseye Method for growth
  • How to test channels cheaply
  • Why one channel beats many
  • Marketing as a product mindset