Never Lost Again cover

Never Lost Again

10 min read 12 min listen Narrated by Sophie
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What’s it about?

An insider's account of how a scrappy startup built the technology that became Google Maps, transforming a world where getting lost was normal into one where we never lose our way.

You’ll learn

  • How streaming tech made Google Maps possible
  • Why giving away the product was a genius move
  • The obsession with removing user friction
  • How the API created a mapping ecosystem