Peak cover

Peak

11 min read 15 min listen Narrated by Sophie
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What’s it about?

Chip Conley adapts Maslow's hierarchy of needs to business, showing how companies that meet the deeper needs of employees, customers, and investors achieve lasting success and a powerful 'mojo.'

You’ll learn

  • Align business with human needs
  • Build a transformation pyramid
  • Create meaning for employees
  • Turn customers into advocates