The Insider's Guide to Innovation at Microsoft
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What’s it about?
A former Microsoft insider reveals the disciplined system behind the tech giant's ability to consistently turn ideas into market-changing products, showing that innovation is a repeatable process, not a stroke of genius.
You’ll learn
- Innovation vs. invention: value over novelty
- The innovation funnel: ideate, incubate, accelerate
- Safe-to-fail experiments drive learning
- Kill bad ideas early with clear criteria