Unconscious Branding cover

Unconscious Branding

11 min read 15 min listen Narrated by Sam
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What’s it about?

Discover how 95% of purchase decisions happen unconsciously, and learn to brand for the brain's ancient wiring—not the rational mind.

You’ll learn

  • Why consumers buy on emotion, not logic
  • How to create sensory brand triggers
  • The power of primal motivations
  • Building neural pathways through repetition